Flip by Slumberland is turning the kid's mattress game upside down this Pancake Day

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This first-of-its-kind mattress supports adolescents throughout their developing years, flipping the dual-sided mattress as they grow up.

To celebrate Pancake Day and half term Bensons is offering a 20% discount on the Flip mattress from 14th – 20th February.

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Pancakes aren’t the only things that are flipping this half term, as Bensons for Beds is turning teen mattresses upside down with its state-of-the-art Flip by Slumberland, a groundbreaking 2-in-1 mattress designed specifically for the unique needs of growing teenagers. This innovative mattress features a dual-sided structure to accommodate the changing heights and weights of adolescents as they grow. Flip is softer on one side for when they're smaller and firmer on the other side for when they're bigger, so the mattress can literally be flipped depending on personal preference.

As adolescents do most of their growing whilst they sleep, it’s essential they sleep on a supportive mattress that allows for any big growth spurts. The design of the Flip mattress does exactly that, ensuring a seamless transition as adolescents’ needs evolve with their growth.

Unlike standard pocket springs, the Variable Support Spring System in Flip has variable geometry at either end, and each end delivers its own response to your teens’ body weight and pressure. The softer side has a layer of tightly coiled springs which provide body-cushioning soft/medium support tailored for pre-teens up to around 15 years old or 55kg. Whilst the firmer side contains wider geometry of the spring which offers enhanced medium/firm support with a more responsive feel for teens aged around 15 years or 55kg upwards into adulthood.

Recognising a teenager’s bedroom is often their sanctuary, spending prolonged periods in their beds and using the space for gaming, watching TV and even socialising, the Flip mattress has reinforced edges to help prolong the life of the mattress.

If that wasn’t enough, the mattress contains fabric performance treatments, such as Temperature+, which allows the fabric to absorb excess moisture and help regulate temperature - it also helps to rehydrate the skin and help keep the body at the optimal temperature of 37 degrees - and ProBio, a natural treatment which helps to prevent allergens.

Dr Sophie Bostock, Sleep Expert at Bensons for Beds comments, “Sleep is a key time for growth and repair, learning and memory, and the development of the brain. During adolescence the entire body, including the brain, is still undergoing major developmental changes.

“While 8 hours is the recommended minimum, a minority of teens will thrive on a bit less, while others may need more than 10 hours. Younger teens, and those who do a lot of sport for example, are likely to need more sleep than older teens, or those who are less active.

Liz Wegener, Head of Owned Brand Development at Bensons for Beds comments “As adolescents grow, their bodies undergo significant changes, and proper spinal alignment and support during sleep is crucial for optimal development. A mattress that suits their changing needs ensures they are getting the best support for brain function and developing bones and muscles, whilst also helping them to get that much needed 8-10 of hours sleep per night. By creating a 2-in-1 mattress, parents have a sense of reassurance that the mattress can grow with their teen whilst also saving on the expense of a second mattress after just a few years.”

Flip is not only a game-changer in functionality, but also in flexibility, coming in a range of sizes including single, small double and double. The ease of 'flipping' the mattress at the appropriate time ensures that teens receive optimal support throughout their critical growth years.

For parents seeking a solution that evolves with their teen's changing needs, Flip by Slumberland is the smart choice and comes with an 8-year guarantee. Prices start from £379.99 for a single mattress.

To celebrate Pancake Day and half term Bensons is offering a 20% discount on the Flip mattress from 14th – 20th February. To find out more about the Flip by Slumberland mattress, head to the Bensons for Beds website or visit in-store.

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For further information please contact delilah@holywowpr.com

Notes To Editors

About Bensons for Beds

www.bensonsforbeds.co.uk

Bensons for Beds Ltd operates from over 160 stores across Britain, through its website www.bensonsforbeds.co.uk and telesales phone number 0808 144 6160, offering its customers three ways to shop.

It is headquartered in Accrington, Lancashire and has distribution centres in Ayr, Huncoat and Tewkesbury and employs over 1,700 across all its head office, store, manufacturing and distribution locations.

Bensons is backed by Alteri, the specialist European retail sector investor, establishing Bensons as a standalone business in 2020.

Bensons is investing significantly to build a portfolio of brands, the majority produced in-house at its own manufacturing centre in Cambridgeshire, catering to every sleep need.

That portfolio includes:

•Slumberland, the proud owner of a number of Good Housekeeping Institute Awards,

•Simply by Bensons providing affordable, feel good quality range features mattresses, divans and bed frames - all with a free five-year guarantee.

•A new and exclusive range of beds and mattresses under its heritage Staples & Co brand which has been re-inventing sleep since 1895.

•Bensons is the exclusive home of iGel Advance, mattresses with a patented Graphene Technology, that helps customers regulate their body temperature to stay comfortable throughout the night.

In Autumn 2022 Bensons also bought the eveSleep brand which is being integrated into the business as well as retailing from the evesleep.co.uk website.

With nearly 70 years of retail and 100 years of manufacturing experience in sourcing the best quality beds, frames and mattresses, Bensons understands how to bring customers the perfect, tailored sleep experience.

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Celebrates Pancake Day

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