Regulatory milestone opens heart health growth opportunities for food and beverage manufacturers

IFF (NYSE: IFF), a global leader in flavors, fragrances, food ingredients and health & biosciences announced today that a new heart health claim for isolated soy protein has been accepted by the Food Standards Australia New Zealand (FSANZ). The approval enables food and beverage manufacturers in Australia and New Zealand to link soy protein consumption with healthy blood cholesterol levels.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260330523416/en/

First heart health claim approved for soy protein in Australia and New Zealand.

“For decades, IFF has invested in the science behind soy protein and its role in supporting cardiovascular health,” said Tony Andrew, vice president of protein solutions for IFF Food Ingredients. “This approved claim validates years of rigorous research and collaboration. With our deep expertise in ingredient science, application and scale, we are well-positioned to help our customers translate this milestone into differentiated products that deliver on health, taste and sustainability.”

The claim is supported by a multi-year, cross-continental research collaboration backed by IFF, the Soy Nutrition Institute Global and the U.S. Soybean Export Council, involving researchers from Australia and the University of Toronto. Under the new permission, foods formulated to help consumers achieve a daily intake of 20-25 grams of isolated soy protein, consumed as part of a healthy, balanced diet, may carry the heart health claim.

Isolated soy protein is a 90% plant-based, high-quality, complete protein containing all nine essential amino acids. Its functional versatility makes it widely used in beverages, dairy alternatives, nutrition bars, snacks and plant-based foods — categories where consumers increasingly seek products that combine taste with clinically supported health benefits. This approval marks a significant milestone for plant-based nutrition, offering brands new opportunities to develop products positioned to support heart health.

“The clinical evidence supports a causal relationship between isolated soy protein consumption and improved blood lipids,” said Dr. Alan Barclay, Ph.D., lead author of the FSANZ submission. “With dyslipidemia affecting around 60 percent of Australian adults¹ and many New Zealanders, daily consumption of soy protein offers a practical food-based nutrition strategy to help manage cholesterol and reduce cardiovascular risk.”

Australia and New Zealand join 11 other countries, including the United States, Canada and Japan, that recognize the link between soy protein consumption and heart health. Backed by decades of research and innovation on the SOLAE^® SUPRO^® soy protein portfolio, IFF is working with food and beverage manufacturers across the region to develop next-generation products that combine nutrition science, functionality and consumer appeal.

For more information, visit https://www.iff.com/food-beverage/food-ingredients/protein-solutions/soy-protein-and-fiber/

¹https://www.abs.gov.au/statistics/health/health-conditions-and-risks/national-health-measures-survey/latest-release

Welcome to IFF
At IFF (NYSE: IFF), we make joy through science, creativity and heart. As the global leader in taste, scent, food ingredients, health and biosciences, we’re innovating for the future. Every day, we deliver groundbreaking, sustainable solutions that elevate products people love — advancing wellness, delighting the senses and enhancing the human experience. Learn more at iff.com, LinkedIn, Instagram and Facebook.

© 2026 by International Flavors & Fragrances Inc. IFF is a Registered Trademark. All Rights Reserved.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260330523416/en/

Jasmine Chia
Global Communications Director, Food Ingredients
+65 98273808
Jasmine.Chia@iff.com

Logo

Images

Tags

More Like This

New General Level Health Claim for Soy in Australia and New Zealand

IFF secures ISO/IEC 27001 certification, elevating global trust in data security and operational excellence

IFF Unveils Game-Changing Outlook on GLP-1 Consumers

IFF Pharma Solutions to Showcase Plant-Based Dietary Supplement Ingredients and Technical Expertise at Vitafoods™ Europe 2025

IFF Expands Latin American Footprint With New Enzyme Hub, Brazil Application Lab

IFF Completed the Divestiture of Soy Crush, Concentrates and Lecithin Businesses

IFF Opens New State-of-the-art Office in Hyderabad, India

IFF Tackles Top Challenges in Baking at IBIE 2025