New Rithum Report Finds 58% of Shoppers Lose Trust in the Brand When LLMs Provide Wrong InformationContributed by: Business WireLogoImagesThe New Discovery Engine: How consumers are using AI to find, trust, and choose brands, and what's at risk for those they never seeTagsCosmeticsRetailData ManagementTechnologyProfessional ServicesSupply Chain ManagementOnline RetailLuxuryDiscount/VarietyDepartment StoresArtificial IntelligenceOther TechnologyScienceData AnalyticsResearchFashion