London, United Kingdom, September 19, 2024 - Omdia, https://omdia.tech.informa.com, the global analyst and advisory leader, hosted and judged the Omdia Innovation Awards at ShowStoppers® during IFA 2024, https://www.showstoppers.com. Held on Thursday, 5 Sept. 2024, 6-9 PM, Messe-Berlin Fairgrounds, Berlin, Germany, the awards featured an industry-leading analyst panel reviewing the latest products from startups and tech companies worldwide. The panel evaluated innovations in consumer electronics, smart home and robotics, gaming and home entertainment, fitness and health, productivity, sustainability, and more.

Innovative creators combined exceptional design with advanced engineering to create technology that is both fun and transformative, suitable for work and leisure. At the event, companies showcased a wide range of products, from AI-powered smart lighting to monitoring solutions for health that track body changes during sleep, and headphones that utilize bone and air conduction for the perfect sound. This year also included numerous entries in portable and solar power solutions, promoting energy independence and power-saving opportunities. Home products were among the most popular, spanning home security, versatile lighting, robotic lawnmowers and pool cleaners, and cordless kitchen solutions, to products that enable consumers to make smarter power usage choices.

"Showstoppers at IFA offers a unique platform for innovative companies to connect with the media, highlighting the exciting use of technology in new products, engage with the creators, understand the thinking behind the solutions, and witness the demonstrations firsthand. This year has been particularly exciting, as judging becomes more challenging each year, because designers continue to push creative boundaries," said Paul Gray, Research Director, Consumer Electronics & ProAV, Omdia. "As always, we were excited to discover the new products and services coming to European consumers at IFA."

75 startups and industry leaders introduced next generation tech for work, home and play to more than 1,000 journalists from 84 countries at ShowStoppers @ IFA.

The awards distinguish ingenuity and innovation exhibited by companies and products at ShowStoppers press events. By category, the winners and runners up are:

• Sustainability

o Winner -- Zendure -- 'Solar Flow 2000' -- https://www.zendure.com -- "We were particularly impressed with the ease of installation and felt that this product will open the door for more solar adoption."

• Entertainment

o Winner -- Anker Innovations -- 'SoundCore Aerofit 2' -- https://www.anker.com -- "This product allows you to remain fully aware of your environment while listening to music or taking phone calls."

• Gaming

o Winner -- Huasun Trading Hong Kong Ltd -- 'MOD 007 V3 HE Year of Dragon' from https://akkogear.eu -- "We liked the usage of a three-layer material in keyboards; the clicky keyboard feel is very popular while the dragon design lifts it from the ordinary."

• Productivity

o Winner -- UGREEN 'NASync DXP480T' -- https://www.ugreen.com -- A secure, fast alternative to traditional cloud storage."

• Omdia Judges Choice Award

o Winner -- WeiYu -- 'The ESR Geo Wallet' from https://www.esrgear.com --"We were really impressed by the outstanding value to customers. This product opens up the affordability of the category."

• Health and Wellness

o GN Hearing -- ReSound Nexia™ microRIE (Receiver-in-Ear) hearing aid -- https://www.resound.com -- "One step ahead of the game. These devices are lightweight and Auracast enabled, which allows announcements to be prioritized, transforming the experience of stations, airports and other public spaces for hearing aid users."

• Home Appliance & Automation

This year's submissions were of such a high volume and incredible standard, it was impossible, and unfair, to select only one winner for this category. The judges collaborated and agreed there were two worthy winners of Omdia's recognition. Both winners impressed the judges with their use of space, ease of use and their problem-solving innovations.

o Winner -- Yarbo -- 'The 4 in 1 Yard Robot' -- https://www.yarbo.com -- "This product looks great, sounds great, is space saving and multipurpose. A very unique product."

o Winner -- Wireless Power Consortium -- 'The Ki Cordless Kitchen Standard' -- https://www.wirelesspowerconsortium.com -- The judges' comments can be summed up with this: "I would buy a product with this service!"

The judges are renowned Omdia analysts, including:

• Paul Gray, Research Director, Consumer Electronics & ProAV

• Patrick Horner, Practice Manager, Home

• Jeff Lin, Senior Principal Analyst, Consumer Electronics

• Emir Lasic, Senior Analyst, Home Appliances

• Kelly Lee, Principal Analyst, Consumer Electronics

• Helma Hassan, Research Analyst, Consumer Electronics

• Kieran Jessop, Research Analyst, Canalys

• Runar Bjørhovde, Analyst, Canalys

About Omdia

Omdia, part of Informa Tech, is a technology research and advisory group. Our deep knowledge of tech markets combined with our actionable insights empower organizations to make smart growth decisions.

About ShowStoppers

ShowStoppers, http://www.showstoppers.com, produces press events that organize product launches, sneak previews and hands-on demonstrations by tech startups and SMBs -- from AI to 5G to cloud, VR to robotics, apps and hardware; wearables, IoT, appliances, entertainment, and more -- for select media, journalists, bloggers, industry and financial analysts, venture capitalists and business executives. Exhibitors make new connections, promote their brand, open new markets, and generate news coverage and product reviews.

ShowStoppers has produced media events at major trade shows globally for almost thirty years, including CES, IFA, MWC, NAB and others.

To learn more about how you and your company can meet the press at ShowStoppers press events in person and online at ShowStoppers TV, contact Lauren Merel, lauren@showstoppers.com, +1 908-692-6068, or Dave Leon, dave@showstoppers.com, +1 845-821-6123.

For press registration, please contact Steve Leon, sl@showstoppers.com, +1 310-936-8530.

News Media Contacts:

Fasiha Khan

Senior PR Manager

Omdia

awards@showstoppers.com

Steve Leon

Principal

ShowStoppers

+1 310-936-8530

sl@showstoppers.com

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