To help partygoers amp up for the night ahead, the energy drink brand is bringing together MistaJam, four time Brit Award nominee Raye, Tom Grennan and Ella Eyre to perform at a top secret location in Manchester.

[9 FEBRUARY, LONDON] Rockstar® Energy Drink is inviting fans to press play on the best night of their lives by giving away tickets to a top secret pre-party on February 23rd. Celebrating the pivotal, make-or-break moment between work and play, the intimate, 150-person gig will feature performances from MistaJam, joined by Raye, Tom Grennan and Ella Eyre perform, all before the Manchester’s dancefloors open.

Famous for being the birthplace of countless musical acts and its booming underground dance scene, Manchester nightlife is unforgettable. The Rockstar Press Play Pre-Party will set a new standard for the city’s post work, pre-party moment. MistaJam will bring the biggest dance anthems with the help of his world-class artist friends. Alongside tunes, Rockstar Energy Drink will be readily available, keeping the energy high and have fans buzzing with excitement for what the evening will bring.

To secure entry, all hopeful attendees must do is keep an eye on Rockstar Energy UK and artist Instagram channels from February 13 onwards, with all major announcements regarding ticket releases dropping online.

Radio Presenter and Headline DJ, MistaJam, commented: “I’m buzzing to be hosting the Rockstar Energy’s Pre-Party with some of the UK’s premier talent, Raye, Tom Grennan and Ella Eyre, in one of the most notorious party cities in the country. Just like Rockstar, our set is going to give the party goers the energy they need to make the most of their night.”

UK Chart-Topper and TikTok Song Sensation, Raye, added: “Together with Mistajam and Rockstar we’re going to make sure people leave the workday behind and press play on the greatest pre-party.”

Starting with a switch, Rockstar is shaping nights out for music fans and party-goers everywhere by ensuring your down time doesn’t slow you down, and setting you up to make the most of your evening. The ultimate antidote to FOMO, Rockstar is encouraging individuals to seamlessly transition from work to play while keeping the vibes and energy high.

Debasree Dasgupta, Rockstar Energy Drink, Marketing Director, Beverages, GBI, commented: “Rockstar is all about fuelling the things you love to do. We know our fans play as hard as they work, so we are pleased Rockstar can give them the boost of energy needed to transition from the 9-5 to the night ahead. We’re excited to celebrate this switch moment through The Rockstar Press Play Pre-Party, and can’t wait to see MistaJam and his guests play live.”

For more information, keep an eye on @RockstarEnergyUKI, @MistaJam, @Tom.Grennan, @EllaEyre & @Raye.

-END-

About Rockstar Energy

Rockstar, founded in 2001, produces beverages that aim to fuel those who need and love to do-it-all. With over 20 Rockstar Energy products available at convenience and grocery outlets in more than 30 countries globally, Rockstar gives you a bold refreshing boost, full of benefits and loaded with flavours. PepsiCo purchased the energy beverage leader in March 2020. In addition to Rockstar, PepsiCo owns the Sting and Adrenaline Rush brands, as well as GameFuel and AMP.

About PepsiCo

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated $70 billion in net revenue in 2020, driven by a complimentary beverage and convenient foods portfolio that includes Lays, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.

Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our strategic end-to-end transformation that puts sustainability at the centre of how we will create value and growth by operating within planetary boundaries and inspiring positive change for the planet and people. For more information, visit www.pepsico.com.

About Raye

Four times BRIT nominated, RAYE is one of the most streamed artists in the world with over 2.3 billion streams of her music. She has a double-platinum, four platinum, two gold and three silver singles to her name. She is also indisputably one of the UK's premier songwriters. Her songs have amassed over 3 billion streams, having written for some of the world's biggest artists including: John Legend, Ellie Goulding, Khalid, David Guetta, Diplo, and Beyonce. In 2019 she was awarded The BMI Impact Award in recognition of her 'ground-breaking artistry, creative vision and impact on the future of music.

During the summer of 2021, her cries of frustration for not being able to release her album were heard worldwide, leading to a mutual separation from her label and allowing her to carve her own path. Having made her public tirade, followed by her personal 'declaration of independence,' Raye in effect has obligated herself to deliver the ground-breaking first album that her 2019 BMI award prophesied. In 2022 she was nominated for the Ivors Songwriter of the year, landed R1 Brits List, made her debut solo TV performance on Jools Holland and made the face of Spotify's November Equal campaign. On February 3rd, 2023, RAYE released her debut My 21st Century Blues.

About Tom Grennan

A chart-topping BRIT and lvor Novello-nominated singer-songwriter, Tom Grennan’s third album ‘What Ifs & Maybes', will be available on 9th June 2023 via Insanity Records. The album is matched with the euphoric, gospel-inspired new single ‘Here', which symbolises a story of solidarity in trying times, and a crucial message of togetherness.

About Ella Eyre

With an already incredible array of achievements to her name, Ella Eyre closed off 2022 having had a smash hit ‘Deep down’ which achieved 100 million streams in under 5 months. The festival season saw her performing at monumental events, including the Queen’s Jubilee, and most recently she took to the Royal Albert Hall stage for the James Bond 60th Anniversary “The Sound of 007”. All the while working on her upcoming album. Known for her fierce energy and soulful voice, Ella Eyre has been unstoppable since her first album, with a knack for big hits; We Don’t Have To Take Our clothes Off, Came Here For Love, Just Got Paid, New Me & Answerphone – totalling at over 1.8 billion streams. She has co-written and collaborated with the likes of Sigala, Meghan Trainor, Alok, Becky Hill, and Sonny Fodera, to name a few, and has an extensive list of successes including a double platinum UK #1 single, a BRIT Award, two MOBO Awards, two further platinum selling singles and a UK Top 5 album.

Notes to Editors:

For further information, please contact:

niyat@pangolinpr.com

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