International PE firm backs Smart’s bold vision to transform customer conversations in regulated industries

Smart Communications, a leading technology company focused on helping highly-regulated organizations engage in more meaningful customer conversations, today announced that international private equity firm Cinven has acquired a majority stake in the company. This strategic investment reinforces Smart’s position as the world’s leading cloud-native provider of customer communications and interactive experience management technology. As part of the agreement, private equity firm Accel-KKR, which first backed Smart Communications in 2016, will retain a minority equity ownership position in the company going forward.

Smart Communications’ Conversation Cloud™ platform is purpose-built for regulated enterprises – empowering them to deliver personalized, compliant conversations across every channel. More than 650 leading organizations worldwide, including Zurich Insurance, Priority Health, The Pacific Financial Group, and The Bancorp, rely on Smart Communications to simplify and automate complex processes, reduce risk, improve operational efficiency, and drive secure, frictionless digital-first experiences.

“Cinven’s conviction in our vision and recognition of our platform, market opportunity and customer momentum reinforce the strength of what we’ve built,” said Leigh Segall, Chief Executive Officer, Smart Communications. “With their deep expertise in technology and global growth, we are poised to accelerate our global expansion, advance our product innovation, and unlock even more value for clients in regulated industries. I'm thrilled to welcome Cinven as our new strategic partner as we mark an exciting new chapter for Smart Communications.”

Today’s announcement follows a series of strategic investments by Smart Communications in the rapidly evolving customer conversation market. In April, Smart Communications announced the acquisition of cloud archiving provider Joisto and integrated the company’s groundbreaking technology in its new SmartHUB™ digital archiving solution, which was unveiled in June.

Smart’s technological leadership and product innovation have also been consistently recognized by renowned analysts such as IDC, Aspire and Aragon Research.

“Smart Communications’ differentiated, cloud-native SaaS technology and strong track record of serving enterprise customers in regulated sectors such as financial services, insurance, and healthcare make it a true stand-out in the industry,” said Thomas Railhac, partner and Head of Cinven’s TMT sector team. “The company’s relentless focus on innovation, deep customer relationships, and impressive growth perfectly align perfectly with Cinven’s strategic vision. We’re excited to partner with the team and leverage our global footprint and operational expertise to help scale the business and unlock new growth opportunities.”

“Smart Communications exemplifies the qualities we seek in a transformative technology investment – a truly global addressable market, an innovative product suite and outstanding customer feedback,” added Adam Prindis, partner, Cinven. “The company’s ability to drive tangible value for customers, while maintaining impressive operational resilience, translates into best-in-class financial metrics. We are excited to collaborate, accelerating their expansion into new geographies and verticals, and building on a truly strong foundation.”

Financial terms of the transaction were not disclosed. The transaction is subject to regulatory approvals and other customary closing conditions.

About Smart Communications

Smart Communications is the trusted choice for regulated enterprises looking to modernize complex processes and connect with customers in the moments that matter most. Its Conversation Cloud™ platform powers frictionless, compliant, digital-first experiences through omnichannel communications, intelligent data capture, and secure digital archival. More than 650 enterprises worldwide - including Zurich Insurance, Priority Health, The Pacific Financial Group, and The Bancorp - rely on Smart Communications to reduce compliance risk, boost operational efficiency, lower costs, and fast-track digital transformation that fuels business growth and elevates the customer experience. With more than 30 pre-built connectors, Smart Communications’ cloud-native platform integrates effortlessly with the world’s most trusted enterprise systems including Salesforce, Guidewire, DuckCreek, OneSpan, and Pega, enabling more than 60 billion mission-critical customer conversations globally, and driving faster time to value.

About Cinven

Cinven is a leading international private equity firm focused on building world-class global and European companies. Its funds invest in six key sectors: Business Services, Consumer, Financial Services, Healthcare, Industrials and Technology, Media and Telecommunications (TMT). Cinven has offices in London, New York, Frankfurt, Paris, Milan, Madrid, Guernsey and Luxembourg.

Cinven takes a responsible approach towards its portfolio companies, their employees, suppliers, local communities, the environment and society.

Cinven Limited is authorised and regulated by the Financial Conduct Authority. Cinven Fund Management S.à r.l. is authorised and regulated by the Commission de Surveillance du Secteur Financier.

In this press release ‘Cinven’ means, depending on the context, any of or collectively, Cinven Holdings Guernsey Limited, Cinven Partnership LLP, and their respective Associates (as defined in the Companies Act 2006) and/or funds managed or advised by any of the foregoing.

For additional information on Cinven please visit www.cinven.com and www.linkedin.com/company/cinven/.

View source version on businesswire.com: https://www.businesswire.com/news/home/20250801948511/en/

Media Contacts
Red Lorry Yellow Lorry
(on behalf of Smart Communications)
Alex Jafarzadeh
Tel. +1 (617) 608-8852
Email. smartcommunications@rlyl.com

Cinven
Clare Bradshaw
Tel. +44 (0)7881 918 967
Email. clare.bradshaw@cinven.com

Alison Raymond
Tel. +44 (0)7826 856198
Email. alison.raymond@cinven.com

Brunswick Group (Advisers to Cinven)
Cinven@Brunswickgroup.com

Joanna Donne
Tel. +44 (0)7834 307 881
Email. jdonne@brunswickgroup.com

Max McGahan
Tel. +44 (0) 7834 502369
Email. mmcgahan@brunswickgroup.com

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